Our Principles

Our brokers qualify in 21 days - that's why we pay them a basic of £32,500 with earnings of £108,333 on meeting reasonable expectations

Our Principles

By arriving at this webpage, you will potentially be considering an opportunity with us. On behalf of us here at Capital Fortune Ltd - Thank You!

We work on three basic principles which are core to our business:-

1.    We aim to deliver 100% on all our promises

Delivering on promises, not only applies externally to our clients who include High Court Judges,  senior bank and FCA staff, TV personalities and pop stars. Importantly, the same applies internally, to our own Capital Fortune brokers who are guaranteed to receive a minimum of 10 qualified mortgage enquiries per day equating to a minimum of 50 per week.  We do not require our brokers to generate their own business and perhaps, we are unique in this requirement.

We are not so self-assured to believe that we are necessarily right for everyone. We have a set way of working and a set model.

We also appreciate that we are not right to assist all individuals and not all individuals are right for us to help. There are some great brokers out there who can provide a service for free, but we are clear with you and our clients, this business model does not appear to work in the long run. We only look to take on clients who look for a trusted adviser relationship and are happy to respect our equal first philosophy, working in total partnership, rather than through the tradittional power dynamic of a buyer and seller engaging in some form of dance.

This is perhaps why we only can help approximately 7% of potential clients or 3.5 per week, per broker.

The sheer volume of enquiries , generated by us nationally aims to alleviate any sales pressure on our brokers and ensures our clients are always treated fairly.  This is central to everything we do and believe.

“The thing that makes them so special is that they really care about people…” 

Dalia Hartman-Bergsagel, London

As a Company, our brokers will know they are not perfect and have much to learn, both professionally and personally. They know they are accountable for their own results and actions and have a strong desire to develop further and excel in the market.

As a result, we do not accept any personal or professional externalisation, blaming the market, the clients, the products, the Regulator or the system, which can happen when people, themselves do not perform.

There are 28 million mortgages in the UK, our advisers  complete on less than 150 each per year.

In requiring this, we agree to deliver the highest remuneration package of any mortgage brokerage in the UK and pay a basic of £30,000 to all new starters, with earnings of £100,000 plus, based on performance and completing annually on 150 mortgages.

Can you assist 13 mortgage customers a month from 250 qualified enquiries? – We would hope so….

Typically our most successful applicants never take anything at face value.

Like us, they should demonstrate the ability to challenge the status quo and accountability of our lending partners, suppliers, colleagues and all our senior managers. Accountability for us, you can see is key.

We feel, whether rightly or wrongly, there is a huge degree of complacency, nepotism and a lack of general quality in this important industry and as a result, clients can often suffer.

By inspecting everything we expect, we believe our clients are provided with a first class unparalleled service.

This coupled with delivering 100% on what we promise, taking responsibility with no excuses, ensures we seek to remain at the cutting edge of customer-focused financial services in the UK.

Our clients and introducers are core to our success. They have and deserve the highest of expectations.

If you feel you have what it takes to meet our requirements, apply to us today.

If it’s okay with you however, we will put you through one of the most rigorous selection procedures you have ever faced, starting with our online test. From the outset, we indicate that only 3% of applicants pass this initial pre-screen, so be prepared. We know what we are looking for.

Again, thank you for your interest in Capital Fortune, the specialist UK Mortgage Broker  – we appreciate your interest and look forward to hearing from you.

To apply now, please complete stage 1 by clicking on the link button below:-

Apply Now

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